Media Contact:
Diane Brundage, SVP Marketing SSPA
(408) 354-7136 x212
dbrundage@thesspa.com

VMWare, CA, and Avaya to Present Winning Service Channel Partner Strategies at Worldwide Technology Services Conference

Sessions focus on success models for enabling globally dispersed service delivery partners

SAN DIEGO, August 5, 2008 – The Association for Services Management International (AFSMI), The Service & Support Professionals Association (SSPA), and The Technology Professional Services Association (TPSA) today announced its Service Channel and Partner Management sessions for the Winning Service Strategies in a Shifting Global Economy conference,to be held in Las Vegas, October 20-22.

The Channel and Partner Management sessions are designed to address the issues faced by service professionals responsible for identifying, evaluating, and enabling service delivery partners worldwide. Featured sessions in the track include:

• Developing a Global Partner Ecosystem  – CA
• Developing Services with Partners – VMWare
• Do Alliances in Professional Service Organizations Increase Customer Satisfaction? – Avaya

“The ever-increasing demands for quality service and support continue to drive service organizations to augment their service coverage through external channels and partners,” stated J.B. Wood, president and CEO of AFSMI, SSPA, and TPSA. “As a direct result, companies are developing new relationships and better processes and tools to manage those relationships globally. Our presenting member companies have achieved success in this arena and will be providing their insights at our conference in October.”

Conference Information and registration can be found at:

http://www.afsm-winningstrategies.com/registration.asp

http://www.sspa-winningstrategies.com/registration.asp

http://www.tpsa-winningstrategies.com/registration.asp

About AFSMI
The Association for Services Management International (AFSMI) is the global leader in helping service professionals and field services organizations deliver more value to their customers. www.afsmi.com.

About SSPA
The Service & Support Professionals Association (SSPA) is a key resource for the information and best practices needed to make better business decisions. www.thesspa.com.

About TPSA
The Technology Professional Services Association (TPSA) is the only organization for executives who create, deliver, manage, measure, and optimize technology services in the world’s leading corporations. www.tpsaonline.com.