(San Diego, CA. September 11, 2003) – The Service & Support Professionals Association (SSPA), the leading industry Association for IT support professionals, today announced that PrimeAPE, Ltd has joined the SSPA Vendor Member program, a membership dedicated to bringing IT support service buyers and sellers together online. The SSPA Vendor Membership is a community that resides at the Web address www.thesspa.com. The primary focus of this membership is to increase the visibility of vendors and suppliers within the IT service and support community.

“We are pleased to have PrimAPE as a new SSPA Member,” said Bill Rose, SSPA Founder/CEO. “They bring a unique and valued resource to the tech support industry. They are a great addition to the SSPA Vendor Member program.”

PrimAPE, Ltd. was established in 2000 to manage the development, marketing and sales of SalesRanger™ and WebsterCS™ : CRM products that provide real-time Business Intelligence to Users. By deciding at the outset to bypass the traditional client-server model in favor of a Browser-based system, PrimAPE has established itself with a system that is accessible, easy to use and easy to administer. With the exploding adoption of the Internet as a basic business resource, these Products find a wide appeal with smaller businesses that need to:

• Capture and manage the technical knowledge about their Product or Service.
• Organize the knowledge in central database so that both internal personnel and external customers can access it.
• Track customer activity like sales calls, quotations, technical support requests and service issues to build an account history and assess the most cost-effective allocation of resources.
• Eliminate duplication of effort for common issues or questions.
• Protect their valuable account knowledge from unauthorized access.
• Increase customer contact and satisfaction by offering “self-help” access to the knowledge base.
• Foster more effective collaboration within and between organizational groups.

“Association with a premier organization such as the SSPA fulfills a goal I have had from the day I joined PrimAPE,” states Ron Stuver, Vice President of Operations. “Having previously worked for a very successful SSPA-member company, I value the network of technology and business experience that the SSPA brings together.” Karen Hrabak, Vice President of Sales & Marketing adds that membership with the SSPA “lets our customers know that we are serious about building world-class capabilities into our Products and making them affordable to smaller businesses.”

PrimApe is the latest member of the SSPA Vendor program, which includes companies such as InQuira, Inc.; Soffront Software; Talisma Corporation; Usability Sciences Corporation; NetReflector, Inc.; Mitel Corporation; Kaidara Software; Step 9 Software Corporation; TheBrain Technologies; Astea International; Netopia, Inc.; ePeople; Lionbridge Technologies; Expertcity; Motive Communications; CustomerSat.com; Intuit; Ask Jeeves; ECE; Prometric; Kanisa; Primus; TuVox; Satmetrix Systems; Front Range Solutions; GWI Software; ICT Group; Zeacom; White Pajama; WebEx; Service Strategies Corporation; Service800 and others.

About PrimAPE
PrimAPE™: A BETTER VIEW. PrimAPE, Ltd. designs web-based tools that allow companies to manage customer relations, track sales opportunities from lead to close, and resolve customer service/support issues cost effectively. Forming the information backbone used by small businesses, PrimAPE provides a customer-centric view and fosters close-coupled sales and service methodologies along with metrics to measure results. For more information regarding PrimAPE, you may access the website at http://www.primape.com, or send an email to sales@primape.com.

About SSPA
Founded in 1989, the Service & Support Professionals Association (SSPA) was formed to focus on the specific needs of service executives who are responsible for support centers and overall customer relations. Today, the SSPA represents over 21,600 service professionals at 2,500 support centers worldwide. These executives look to SSPA to provide insight into the future of support services, a road map of best practices within our industry and access to the best service and support vendors. SSPA has become the center of support providing a reliable and comprehensive resource for news, research, benchmarking, standards and collaboration.

SSPA was created for professionals, managers and executives that make their living in the IT support services community. It is not a generic, one-size-fits all website where nobody ever feels like they belong. SSPA is dynamic, interactive, living resource specifically designed for the unique needs of support professionals. This exciting virtual community creates a forum for constant interaction with peers, industry experts, technology vendors and much more. For more information regarding the SSPA and other related divisions, log on to www.thesspa.com or send an email to info@thesspa.com.