With Dr. Chip Bell’s opening keynote presentation at the SSPA Conference @ San Diego, I knew right there and then we were in for a dynamic event.

I will condense all of the feedback for Chip Bell into one word....WOW! Chip set the tone for the entire conference with his high energy presentation style and "bulls eye" content. Our members left the conference, three days after Chip presented, still talking about his opening keynote. What a pro!

Chip firmly feels that your customers need to do more than just be satisfied…..they need to LOVE you! Loyal customers come back, buy more, pay more, forgive more and champion more. But, these are actions appropriate to a regular customer, not lunatic, go nuts, and follow-you-to-the-ends-of-the-earth type zealot. Chip concluded there is a level of devotion beyond plain loyalty. He labeled that level “customer love” and set out to discover its anatomy.

Sincerely,

Bill Rose
SSPA Founder/Executive Director