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A Publication of the Service & Support Professionals Association
 

 

Wharton Services Management Program Dec 10 – 13
“Provides a unique curriculum that support professionals need in a format that optimizes learning. Highly recommended.” – Brent Potts, Sr. Director, Consumer Support and Service, Hewlett-Packard
> Learn More

 
October 2007
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IN THIS ISSUE


WEBCAST OF THE MONTH
Sponsored by Clarabridge
Deliver Proactive Support by Getting the Whole Story: How Text Mining Automatically Delivers Context and Insight - Straight from Your Customer’s Mouth.

 

 

 
SSPA PERSPECTIVE
By Stephen Smith, Executive Director, SSPA Highlights from Services Leadership 2007
Collaboration and Community in New Orleans

By Stephen Smith, Executive Director, SSPA
After attending Services Leadership 2007—my second SSPA conference in my new role as SSPA’s Executive Director— it was again made clear to me that our industry is on the brink of major transformation that will last well into the next decade.  It is the participants, speakers and partners at these conferences who are driving this vision—transitioning away from the break/fix support model and spearheading Value-Added SupportSM to create breakthrough customer success across our industry. This article sums up the inspiring New Orleans event. > MORE


SSPA MEMBER PROGRAMS

SSPA Benchmarking
Service and support metrics on-demand for SSPA members. Complete your SSPA Benchmarking survey by Oct 31st and earn SSPA conference vouchers!

Wharton Technology Support Services Management Program
Focusing on what service and support managers need to be successful: Dec 10 – 13 2007.

SSPA Webcasts
> Preparing for Web 2.0—the New Reality for Support (on-demand, sponsored by Socialtext)
> 5 Top Initiatives for Achieving Breakthrough Customer Support (10/18, sponsored by Citrix)
> Develop and Retain your Top Technical Talent (SSPA members only)


TECHNOLOGY SPOTLIGHT

Great customer service leads to increased customer loyalty.  KANA's integrated customer service solutions allow companies to deliver consistent, quality service across all channels, including email, chat, call centers and Web self-service. KANA's award-winning solutions are proven in more than 600 companies worldwide.


NEW & NOTEWORTHY CONTENT

(SSPA Member Login Required)

"Right Channeling" Interactions by Value
Providing Unique Customer Experiences Based on Account Value

Building a Business Case for Remote Support
Improvements in Key Operational Benchmarks Create Reliable ROI Model

Best Practices For Retaining Top Technical Talent In Service & Support
SSPA Industry Committee White Paper on Talent Management




SSPA MEMBER'S CHOICE SURVEYS

Question of the Month
How does your company use Web collaboration today?


Vote for November’s Research Topic
There are several angles to cover for web collaboration—which would you most like to see addressed next month?
FEATURED ARTICLES
Ravi Ravishankhar, Director of the Customer Interaction Network within the Customer Advocacy, Cisco

Announcing the Fall 2007 SSPA Recognized Innovator Awards
By John Ragsdale, VP of Research, SSPA
Earlier this month at our Services Leadership Conference I announced the winners of the Fall 2007 Recognized Innovator Awards, and led tours of the winners’ booths in the Technology Services Expo.  The SSPA Recognized Innovator program identifies three new categories for each round of awards, and winners are selected by a panel of SSPA members and industry insiders. This article tells you who won and why.
 

Dave Brown, President, Support Center University

Filling the Baby Boomer Vacuum
By Andrew C. Marshall, Partner and Chief Innovation Officer, Kepner-Tregoe
Millions of people are retiring from the workforce in the next two decades.
Implementing a common business language can facilitate the transfer of knowledge and skills from seasoned employees to incoming generations.

 




Transforming a Global Company – Sun’s Phased Plan
Co-authored by Tim Rice, Director TSC Transformation, Office of Chief Services Architect, Sun Microsystems and Livia Wilson, President and Co-Founder, Outsights, Inc.
Sun Services is transforming its global support services.  Although there is no shortcut to value-creating performance, there is an approach which starts to change delivery from the outset. This article will give you a brief look at how Sun Services aims to maintain profitability and customer satisfaction levels while expanding support to third-parties, emerging technologies, value-added services and enterprise customer environments.
 

Steven Godfrey, Manager, Advanced Technical Services, IBM’s WebSphere Commerce

3 Minutes and 10 Considerations: Indian Outsourcing
By M. M. “Sath” Sathyanarayan, President, Global Development Consulting, Inc
Recently there was a story in the press about a major Silicon Valley software company pulling the plug on its Indian operation. They decided to close their entire development operation and bring it back to the U.S. Some others have closed up shop quietly. This article gives you a quick, 3-minute view of the primary considerations for outsourcing to India, and whether it still makes sense as the outsourcing destination.
 

Frederick C. Van Bennekom, Dr.B.A., Principal, Great Brook


Superior Customer Service Capabilities that Boost Loyalty
and Spur Performance

By Brett Anderson, Managing Director, Communications & High Tech Industry Service & Support, Accenture
Many companies face increasing pressures across the service management spectrum. In fact, recent Accenture market studies clearly show that service management has a major impact on customers’ decisions to stay with or switch products or services providers. This SSPA News article describes how customer service is critical to developing and maintaining the branded customer experience, which, in turn, is a fundamental contributor to strong customer loyalty and higher lifetime customer value.

 

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