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©2006 SSPA
Francoise Tourniaire, founder and Principal of FT Works
Mack Coulibaly, Director of Technical Services and Customer Advocacy, Cisco Systems Inc.
Shawn Santos, Senior Program Manager, SSPA

webcast of
the month

Join eGain communications and JupiterResearch for a webinar on Web Self-Service 3.0™.  The two thought leaders are joining hands to present self-service adoption trends, lessons learned, the new best practices, and real-world success stories. Register Now!

A Publication of the Service & Support Professionals Association
A Publication of the Service & Support Professionals Association
A Publication of the Service & Support Professionals Association
A Publication of the Service & Support Professionals Association
August 2006
Question of the Month:
What are your plans for incorporating a moderated customer forum into your Web self-service site?
> Answer and View Responses Here...
SSPA Perspective
John Ragsdale, Vice President of Research, SSPA

Innovation Drives Costs Out of Field Service Operations
by John Ragsdale, Vice President of Research, SSPA
When improving the customer experience is discussed, a key service channel—field service—is now finding itself in the customer experience spotlight, often for the first time. In this article, learn how innovation is driving costs out of field service operations and how field service can have a major impact on customer satisfaction and incremental revenue.
>MORE

Issue Sponsor

If you love your customers, set them free--with KANA's multi-channel solutions. From Web Self Service and Chat, to Email and Call Centers, KANA is the one solution you need for a multi-channel world.

SSPA Programs & Events

Retaining Talent | Do you have best practices for retaining your senior technical talent?
Contact us to share your winning strategies.

New & Returning Members | e4e, Reliant Technologies, Sprint, Toshiba, OSI Software, SpikeSource, Symantec, Software AG, The Cobalt Group, Ultimate Software

New Survey | The Costs of Omni-Channel Support

Services Leadership | Conference Nov 12 – 14, 1st 100 to Register: Chance to Win 50" LG HDTV

Webcasts | Symantec’s chat-based support experience

New Research | “Strategies to Streamline MVS Issue Resolution”,
Other titles...

Sponsored White Papers | “Hosting for Business Continuity in Times of Interruption”, More...

Wharton Program | October 16 – 19, Pre-Enroll Today

Technology Spotlight

Five9’s Virtual Call Center Suite™ is an industry-leading solution that offers unparalleled scalability and flexibility along with easy integration into your existing call center. Learn more: download the Beagle Research Group’s white paper now. It’s FREE.
Member's Choice Survey                    SSPA New Content Corner
Vote for SSPA Research Coverage
1. Incorporating Forums into Web Self-Service
2. Proactive Pervasive Service
3. What does Web 2.0 Mean for Customer Service?

>VOTE NOW
Last Month's Top Article                  New Media Spotlight
The Art of Customer Service
By Guy Kawasaki,
Columnist for Forbes.com and
a Managing Director of Garage Technology Ventures —

In this article, Guy Kawasaki, author of eight books including The Art of the Start and Rules for Revolutionaries, describes his view of the art of customer service — a practical ten step guide to a subject that is near and dear to his heart. 
 >MORE

Guy Kawasaki, Columnist for Forbes.com and Managing Director of Garage Technology Ventures

The Death of Hierarchical Support
By Rusty Walther, Senior Vice President - Global Support, Network Appliance, Inc.
Technology customers have accepted a hierarchical support structure for many years. However, more recently, customers have transitioned to a demand for faster results that cannot be serviced by this hierarchical model. This article frames the hierarchical support situation and provides a transitional roadmap with “10 Tips” to help drive your support center to a real-time, multi-level, collaborative, problem-solving machine.
>MORE

Can Customer Focus and Cost Reduction Co-Exist
in the Contact Center?

By Becky Carroll, President and Founder, Petra Consulting Group
There is tremendous pressure on customer support organizations to reduce costs in the contact center. However, there is also a growing shift in many organizations to become “customer centric”. Can these two ideas co-exist? Yes! This article will explore how they can co-exist along with steps towards making a harmonious existence possible.
>MORE

Improve Product Value: Design for Supportability
Co-authored By Frederick C. Van Bennekom, Dr.B.A., Principal, Great Brook And Keith Goffin, Ph.D, Professor, Cranfield School of Management
Product design significantly impacts life-cycle costs, yet frequently emphasis is focused on initial product acquisition costs. A Total Cost of Ownership analysis brings focus to these life-cycle costs, but the customers’ benefit of ownership must be considered as well. This in-depth article describes how Design for Supportability practices in New Product Development are key to delivering this long-term competitive advantage.
>MORE




Strengthening the Circle of Hiring,
Training, and Performance

By Marc Van Baar, Support Education Manager, Blackbaud
In the technical service and support industry, managers are always seeking out the best methods to increase retention, morale and performance. In an effort to avoid “mis-hires” and to increase performance, Blackbaud has successfully implemented a method of linking recruiting, training and coaching with performance. This article tells you how.
>MORE

Determining Proper Staffing Levels in a
Complex Technical Support Environment

By Dave Brown, President, Support Center University
Why is it so difficult to determine the correct level of staffing in the ‘typical’ support center environment? “Erlang C” tables work great on some days, but terrible on others. Why is it so inconsistent? This article explains some of the challenges that come with using Erlang or any staffing formula in a support center environment, as well as possible causes and remedies for missed service level targets.
>MORE